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Privacy Policy
How We Process Your Data (Privacy Policy, GDPR)
Introduction
Hansen & Jacob AB is committed to protecting your personal privacy when you visit and shop in our online store. This policy explains how we collect, manage, and protect your personal data, as well as your rights under applicable data protection legislation.
We aim to ensure that you, as a customer, feel confident that your personal data is handled responsibly, used only for relevant purposes, and not shared with unauthorized parties. Our goal is to ensure all data processing complies with the General Data Protection Regulation (GDPR) and meets the highest security standards.
By accepting our user and sales terms when making a purchase in our online store, you also consent to our handling of your personal data in accordance with this privacy policy. The data is necessary for us to fulfill our commitment to you as a customer.
What is personal data and how is it processed?
Personal data refers to information that can be directly or indirectly linked to you as an individual – such as name, contact details, IP address, or purchasing behavior.
All handling of this data – including collection, registration, storage, analysis, and deletion – is considered personal data processing. Processing can occur both manually and using technical solutions.
Data Controller
Hansen & Jacob AB is responsible for how your personal data is processed. We only collect and use data for clearly defined purposes, in accordance with this policy.
How we use your data
We process your personal data in the following contexts:
• To manage payments in the online store
• For customer service matters related to deliveries
• To send information related to your purchase or other relevant communication
• To analyze customer behavior and improve our services
• To develop and test technical features
The data is retained only for as long as necessary for these purposes, or as long as required by law.
Legal basis for processing
We process your data based on:
• Contract (when you shop with us)
• Legitimate interest (e.g., support or service improvement)
• Consent (e.g., for sending marketing – always obtained separately)
Data storage
All data is stored within the EU/EEA and managed by us and trusted partners, such as our IT providers. We ensure that no data is transferred outside this area and that security is high.
What data do we collect?
When purchasing from our online store, we collect:
• Name
• Delivery and billing address
• Email address
• Phone number
Your rights under the GDPR
You have the right to:
• Request access to your personal data
• Correct inaccurate or incomplete data
• Have data deleted ("the right to be forgotten")
• Restrict the processing of your data
• Receive your data in a structured format (data portability)
• Object to certain processing, such as for marketing purposes
You may also contact the Swedish Authority for Privacy Protection (IMY) if you believe your data is being processed incorrectly.
Third parties and data processors
We sometimes cooperate with external parties (so-called data processors), such as for payment handling or marketing. These processors may never use your data for their own purposes, and we sign agreements to ensure your data is processed according to our policy. We remain responsible for ensuring your rights are upheld.
We may disclose data to authorities when legally required, for example in criminal investigations.
Secure handling
We take extensive technical and organizational measures to protect your personal data from breaches, loss, or unauthorized use.
For secure card payments, we use Nets Checkout, a payment service solution that complies with the Swedish Financial Supervisory Authority’s requirements.
If you have any questions about how we handle your data, you can contact us at customerservice@hansenandjacob.com or
+46 42 256400.